Learn how we expanded our car business with Search Engine Optimization

Learn how we expanded our car business with Search Engine Optimization

When we initially started our business, our ability to reach potential customers was very limited simply due to our lack of resources. Also, the majority of custom car business owners already had a longstanding relationship in each neighborhood they had a shop in. However, that did not stop us.

Over the years, we developed numerous strategies to find these buyers but none were the traditional methods used by most car dealers. Having a background in digital marketing, we were able to take advantage of the internet and its immense reach. We no longer had to focus on our local market. We simply had to build a strong online brand in order to generate traffic towards our online business. But it was a lot harder than expected.

We were no longer competing against local car dealers in our area. We were going against the biggest brands in the car industry! At first, we were almost ready to give up and find another alternative but luckily, we landed on a video that completely changed our lives. In this YouTube video, a man taught us what search engine optimization was. After a couple of days of digging deeper into this specialized field of internet marketing, we started applying the information learned into our custom car business. After a couple of weeks of more learning and executing, the calls started rolling in.

If you’re an Automotive Dealer, check the video below to learn how to take advantage of SEO to grow your customer base.

At first, we were extremely happy with how SEO changed our business. One of our partners even started his own SEO business called 3AM Premier SEO. But we then realized that we had another problem on hand which was being able to handle all the demand! We had finally solved the traffic problem but we had not planned for anything after. Having a custom car business is solely based on how good the mechanics and builders are. The entire automobile will be a by-product of a combination of skills that are extremely hard to find. Therefore, our next step was to find these individuals. Another light bulb came up.

Instead of using search marketing to find customers, we immediately thought of using this online method to find employees and partners. This SEO process is a lot different compared to finding clients. The biggest issues were finding the right search terms to go after and how to handle the interview process.


How to Generate More Business With Search Marketing

After we started getting more of this type of traffic to our site, we had to hire a full stack developer to help us handle all the requests. Because of what we had done with our business, everyone knew about our brand and were eager to work for us. More quality mechanics meant that we could handle a larger number of clients in a short time period.

The reason for this post was to give some background story on how we were able to scale our custom making car business with search engine optimization. The access that can be obtained with this marketing approach is so targeted simply because the people who find us are ready to buy. If you are planning to scale your business, I would highly consider hiring a Marketing Agency such as 3AM Premier SEO.

If you would like to ask us anything questions, don’t hesitate to message us!


Are Custom Racing Cars Really Safe?

Many pilots prefer to drive custom racing cars. They want to have their vehicle adjusted to their own body and to their personal preferences. They like certain engine types and suspensions more than others, so there’s no wonder they prefer to pay more to have their dream car. The only question is how safe these custom racing cars are. The answer is far from being an easy one, as safety depends on so many features and accessories that it’s hard to assess it when it comes to a heavily customized vehicle.



Professional drivers are concerned with their safety, so they aren’t willing to give it up for various characteristics they would like to enjoy in their cars. These people wouldn’t compromise on the quality of the body parts of their vehicles. They wouldn’t give up safety equipment only to gain a tiny boost of power. If a vehicle needs to weigh a certain number of pounds to be safe, they would rather learn to make the most out of what they have rather than to remove essential parts or security features.

As a matter of fact, all custom racing vehicles have to comply with specific requirements. You can’t simply tune your car as you wish, without considering these rules and regulations. This is why the result is generally speaking a safe car, so there aren’t any reasons to get worried.

What measures should you take?

When it comes to safety, it’s useful to mention that the style of the driver is one of the most important details. You can have the safest car of all and still get yourself killed if you are a clumsy and aggressive driver. If the vehicle is solid and safe you may have better odds to end up only with minor injuries, but you shouldn’t be too sure about that. You should have excellent driving skills in order to be able to drive a custom racing car without incidents. These races aren’t for everybody. This is why street racing is an illegal activity in most states. You won’t be able to customize your car and start competing your friends without getting caught by the police.

Anyways, if you are really passionate about cars, you can always find and join a racing club. When you are a member of such an association, you can use your vehicle in the most appropriate safety conditions, on special tracks, and with assistance from paramedics teams ready to help you, should you have an accident during your race. This is the right way of enjoying this sport. You can have a good adrenaline rush without needing to risk your life. When used in these circumstances, custom cars are perfectly safe. If you are interested in this topic, you should find a company that customizes such vehicles, in order to learn more about the amount of money you should be able to spend for turning your regular car into a racing one. This may not be possible in all cases, but asking for information wouldn’t cost you anything.

Check out some exclusives below!

The Benefits Of Customizing Your Car

Why Should You Customize?

A custom racing car isn’t the first thing you are going to wonder about, and this is why people hesitate. You will want something gorgeous that isn’t going to put pressure on you in the long-term. Most people enjoy going with a racing car of this nature, but what are the benefits of getting a good one that is custom-made?

Well, there are many benefits and here are the ones most people talk about when the topic comes up for the first time.

Remember, these are just some of the advantages of such a product.


There is no value in going with a solution that isn’t unique. This is why these custom racing cars place emphasis on the value such as this making sure the results are perfect. Without this, a person will lose out, and that is not worth it. With these racing cars, they are immaculately designed from top to bottom making sure they resonate with you.

Without quality racing cars, it might not be as fun for the average person.

Not only are these striking, but they’re also unique with how they are shaped and the value they’re able to bring into your life. This is what makes them excellent.


Custom racing cars are beautiful, and this is why the eye is attracted to them. There is nothing more striking than seeing one of these racing cars for the first time. It can leave one stunned as to how gorgeous they are in person. You will have a great time eying them and seeing how they look from all angles.

The attention to detail is one of their main selling points and what will bring you in too.

Looking at these cars is one of the best parts of the process because you will enjoy their beauty and how refined they are in the long-term.


This is one of the most important qualities of these racing cars as they’re customized down to the last detail. It’s not only about being unique, but seeing a real quality to it that is hard to find in anything else. These details are what make it easier to have fun with the racing car and make the most of it. For those who are into getting a good custom racing car, you will know this is the real deal and is going to work out well for the needs you have established in the long-term.

Check out the video below to know what modifications are fundamental!

These custom racing cars are some of the best you’re going to find on the open market. They’ll have the elegance you’re looking for making sure you can smile and not have to worry about anything. These are custom racing cars straight out of your dreams.

What more can a person want when they’re looking to put things together and see optimal results? This is a powerful solution and one that’s going to speak volumes with what you are hoping to get.

It is the perfect option for those wanting to get real value for their money.

If you would like to obtain more information on custom cars, take a look around!